Applications of Horizon

Technology services in the age of GenAI and GCCs.

These articles apply the Horizon mechanism — how the basis of competition changes over time — to the technology services industry. They are evidence for the theory, not the theory itself. The theory is at Horizon · The Theory.

01
The Execution Trap

Execution no longer differentiates at the level technology services was built to expect. GenAI compresses the value of execution; GCCs in...

Read → 10 drills
02
The Trust Ceiling

Trust is the last reward the Compression Zone has to offer — and the first asset most firms reach for when trying to enter the Expansion ...

Read → 10 drills
03
The Indispensability Gap

Influence earns a seat at the table. Indispensability earns a share of what the table produces. The distance between them is not closed b...

Read → 10 drills
04
The Ownership Ascent

Participation is an economic right. Ownership is an accepted obligation. The firm that confuses them will keep building influence and wat...

Read → 12 drills
← Horizon Theory All Theories
The parent theory

These articles are the proof. Horizon is the product.